Thinking and linking in Berlin

Posts tagged apple

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Apple executives on the Mac at 30: 'The Mac keeps going forever.' | Macworld

"“To say [OS X and iOS] should be the same, independent of their purpose? Let’s just converge, for the sake of convergence? [It’s] absolutely a nongoal,” Federighi said. “You don’t want to say the Mac became less good at being a Mac because someone tried to turn it into iOS. At the same time, you don’t want to feel like iOS was designed by [one] company and Mac was designed by [a different] company, and they’re different for reasons of lack of common vision. We have a common sense of aesthetics, a common set of principles that drive us, and we’re building the best products we can for their unique purposes. So you’ll see them be the same where that makes sense, and you’ll see them be different in those things that are critical to their essence.”"

Filed under apple mac

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Daring Fireball: Fitting the Facts to the Narrative

"So again, not to single out Murphy, but to me, his “finally” explains why so many publications jumped on this story — the belief that it was inevitable, that Apple’s market domination has been an aberration, that the company is in the midst of an inevitable decline. It’s a pre-conceived narrative driving the facts, rather than the facts driving the narrative."

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The job the iPhone is hired to do | asymco

"Why isn’t the iPhone n-1 “good enough”? Surely consumers can do almost the same tasks with an iPhone 4S as they can with the 5. Why are they still buying the new phone?
The clue comes from the fact that the consumer is not the only buyer. It’s operators who buy and re-price the product. They are hiring the product to sell broadband and the newest variant is still the best hire to do that job. This observation is crucial to understanding the growth dynamics of the iPhone and consequently, of Apple itself.”

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Apple - A letter from Tim Cook on Maps

"While we’re improving Maps, you can try alternatives by downloading map apps from the App Store like Bing, MapQuest and Waze, or use Google or Nokia maps by going to their websites and creating an icon on your home screen to their web app."
Direkte Konkurrenten erwähnen und empfehlen, nachdem man es selbst verbockt hat. Wie viele Unternehmen machen das? (Und: Die Reaktion von Apple sagt viel über das Verständnis von der Bedeutung von iOS bei Apple aus. Das kann man gar nicht überschätzen.)

Filed under apple ios

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Apple TV Gets Support For Shared Photo Streams and More

"Another major inclusion, and a very interesting one at that, is the ability to send audio content from the Apple TV out to devices that support AirPlay, like speakers, AirPort Express devices and even other Apple TVs.
You can now also protect AirPlay access with an on-screen code, rather than anyone on your WiFi network being able to use the feature.”

Filed under apple airplay